PR & Media Communication
Impress on the judges how PR coverage was seeded. Provide examples of the coverage received and show how this coverage was generated through your PR strategy. Show your entire PR campaign and all the associated results. Please provide one overview of your campaign as a cohesive entry Do not simply submit multiple elements. Use boards/JPEGSs and video where appropriate, and provide written description to enable the judges to understand your entry.
You can choose to use JPEGS or boards to present your entry. Do note use both for judging. However, if you are submitting boards, then you will need to submit JPEGS of your boards for the awards ceremony, should you win. You can also use video only to present your entry or submit a video with JPEGS/boards as supporting material.
If submitting video material, please follow the Film Preparation Guidelines.